Because of our growth we had to move to a bigger office, we now have a warehouse and a new address.

2175 S. Jasmine St
Suite 1200
Denver, CO 80222

Just in case anyone is interested!

Contact us, we would love to help you.

dsowers@doorhangers-direct.net
(303) 955-7824

David Sowers, Owner

Door Hangers Direct distributed over 2 million door hangers in the US just since January 1, 2011. We have distributed over 9 million door hangers so far.

With satisfied customers, such as Kohls Department Stores, Cricket Communications, Rock and Roll Marathon Series, US Cable, Naked Pizza and many more local businesses, Door Hangers Direct can get you the advertising results you want for a fraction of the cost of direct mail.

Door Hangers Direct recently has several distribution crews working in states like Washington, Rhode Island and Illinois.

Remember . . . Door Hangers Direct always GPS tracks all distribution and provides proof of delivery to their clients.

We are your one stop shop for your next advertising campaign with complete design printing and distribution services anywhere in the continental United States.

Servicing Colorado . Kansas . Nebraska . New Mexico . Wyoming
Rated high in customer service and getting results…

At Door Hangers Direct, we provide YOU all the information you will need to know the door hangers are being delivered on time and in the area YOU select.  Our system works.  Other companies pick-up your materials and a check and you just have to hope they are distributed because they never contact you again.

At Door Hangers Direct we will make and go-over preliminary maps with you to ensure the targeted area is the best for your business.  Once you have approved the maps we schedule the distribution, send our crews out with the GPS units (everyone carries a GPS) and a manager is with the crew at all times. Once the distribution is complete we provide you the final GPS based maps.

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Door Hangers Direct in Denver

Based in Denver… serving the West
Rated high in customer service and getting results…

There are precise specifications for each printed project. For example, when designing a business card, flyer or anything else that requires a bleed off the edge (no white space) the file needs to be set up oversized. Most offset printing companies require a minimum of 1/8 inch over where you want to trim. This allows for enough room to trim all the way around the edge allowing the ink to bleed of the edge, and giving a nice professional look.

Another tip when designing projects to be printed is when you are using the color blue. I can’t tell you how many times we have printed a project with blue ink and it turns out looking purple. There is a reason for this and it is all in the design process. Blue is close to purple in the CMYK color spectrum, and it is very important to make sure to leave at least a 30% difference in your Cyan and Magenta values. Projects come through using 100% Cyan and 100% Magenta which on the computer screen will appear to be blue. But, when printed through the offset process, the project may appear purple. The best solution would be to always use a low amount of Magenta whenever using high amounts of Cyan, example: C-100 M-70 Y-0 K-0.

The printing technology nowadays is unprecedented. The capabilities of these machines are out of this world. I am surprised when I see a project come in that has obviously not been designed by a professional. The printing costs are the same whether you design, or you have an experienced graphic designer do the work. Why spend the money on a project that is portraying your business as less professional? I am of the opinion that it is always better to spend a few extra dollars on design to maximize the impact of any printing project. In fact, some files that aren’t prepared correctly need to be corrected by the printer which there is usually always a fee, so in the end, it will benefit you to have it done right the first time.

Business is more competitive in a down economy. There is less to go around when people stop buying. So, if you are a company that advertises through flyers, doorhangers, notepads or postcards-make sure to hire a graphic design professional for your printed projects. It just might be the difference between you getting the job or account versus your competitor.

source: doorhangers.smugnet.org

Efficiently target those neighborhoods you need to reach.
Door Hangers Direct is a full service production and distribution service.
Best to Design Your Graphics and get the job done, all in one place.

Door Hangers Direct

3443 S. Galena St., Suite 120
Denver, CO 80231
(303) 597-1903

• Waging an awareness campaign - Door hangers are also friends of awareness campaigns. Information can be easily distributed within a community with a nice and simple door hanger. Moreover, you can really be direct in your information drive with door hangers, since you can really choose the precise homes and neighborhoods that are crucial for your campaign. Once distributed, you should be assured of people reading them and hopefully they will be affected by the door hanger’s message. In fact there are a lot of civic awareness campaigns for health and environmental issues that have been successful using door hangers.

• Giving announcements and warnings - Also for community level or local government announcements, door hangers can be the direct way to inform citizens. Since door hangers are directed for distribution per home and not by email or phone, it is the medium that is least likely to be ignored. Coupled with an official looking door hanger design, they can really be an effective and fast tool in giving important announcements and warnings in a community.

• Small menus and catalogs – Finally, menus can also be tasked to display whole menus or catalogs. Unlike advertising only one company or product, these types of door hangers offer a whole array for products and services for a home. This is particularly effective for restaurant or fast food places since they can advertise their food delivery service directly at people’s houses. More often than not, people will always keep those door hanger menus and catalogs as reference for the time when they are in the mood to order take out, or get something from the catalog.

Source: Askville

FULL SERVICE MARKETING       Design  |  Print  |  Distribution

Efficiently target those neighborhoods you need to reach.

Door Hangers Direct

3443 S. Galena St., Suite 120
Denver, CO 80231
(303) 597-1903

Post from Marketing Profs

Just because marketers are jumping on the interactive-marketing bandwagon in droves doesn’t mean that things on the interactive side are all rosy.

Sure, with the rise in popularity of email, websites, video, social media, mobile apps, behavioral targeting, etc., magazine advertising and direct mail have seen a steady decline, ad-supported magazines are diminishing, and costs and environmental concerns have taken a toll on direct mail.

But the decreasing numbers for print don’t necessarily mean a particularly high return on investment (ROI) for all digital initiatives.

For instance, email overload and clutter have resulted in stagnant response rates for email marketers. On average, consumers receive 14-15 emails per day from companies or brands (per IDG Connect, 2010), in addition to the countless business-related emails they receive.

Because the cost of sending emails is so low, most marketers are planning to increase their outbound mailing. Accordingly, consumers’ inboxes will get fuller and spam filters will inevitably become more aggressive to compensate, making it even harder to connect with the target audience.

The jury is still out as to how consumers respond to advertising on social networks such as Facebook and Twitter. There has been consumer pushback to each, including popular movements to delete Facebook accounts over privacy concerns.

As new government bodies are formed to regulate Internet marketing, new obstacles are introduced every day: Even a few members of Congress have voiced privacy concerns about behavioral targeting (just when marketers were making real progress on the social-media ROI front).

But with the decline in printed advertising clutter reported by American households comes opportunity. According to Pitney Bowes, the typical American household receives roughly 15-17 pieces of advertising-related mail per week. That is minimal, considering that consumers are getting the same number of emails every day.

There is an advantage for marketers who embrace a multichannel approach, rather than putting all their proverbial eggs in one basket. A recent study by ATG found that nearly 80% of consumers use more than one channel when making purchasing decisions, and 25% use three or more. Moreover, 78% said they use catalogs to browse and discover products.

Catalogs? Yes. Marketers who are willing to go against the grain can benefit from the shift away from print by reinventing the catalog.

The catalog’s role has changed—both in effectiveness and format—re-emerging as a reliable means of driving consumers to a website or retail store to complete a sale.

When quality, relevant content, and storytelling is added to a traditional catalog, what was once deemed a long-form and multipage advertisement is now an opportunity to break though the online clutter and grab a significant share of attention.

Essentially, the resulting product is a magazine and catalog hybrid—something content-marketing insiders refer to as a “magalog.” The name doesn’t matter as much as the benefits to incorporating print storytelling into a multichannel campaign.

Adding quality content to the traditional catalog format refers to more than just copy and text; the smart use of design elements can also form a storytelling narrative that shows the products and services in context, giving customers new ideas for using or wearing those products.

Companies leading the magalog trend and achieving great results are Vera Bradley, Zappos.com, and Avon’s mark, a youth-oriented brand. According to mark Marketing Director Lily DeStefano, “the magalog is a critical vehicle for marketing mark because their marketing mix must reflect how the Gen Y audience consumes media across platforms.” (Deliver magazine, October 2009)

Here are six of the benefits of such a print approach:

1. It cuts through email clutter by getting into the home to make an emotional connection. When a household receives only a few pieces of mail a day, a well-designed catalog will stand out and have a chance to make its way to other household members.Print is lauded for its ability to make an emotional connection—something that can be at least partially attributed to the fact that you hold and feel it in your hands.
2. It uses content and storytelling to build awareness and purchase intent. Whether you use copy or design for storytelling, you have the ability to weave a narrative so that customers can see themselves in a situation that is either true to life or aspirational. It is much more difficult to accomplish that with an HTML email or a banner ad.
3. It offers customers a chance to browse (vs. searching on a website). A print catalog gives consumers a chance to shop, browse, and make discoveries at their own pace or over multiple viewings. Website searches are not well suited for discovery. A print piece is great for finding things you never knew existed, while on the Web you are generally searching for something you already have in mind.
4. It can be integrated with online tactics: digital editions, mobile apps, social media, and commerce websites. A print catalog or magalog can help drive people to your commerce site or to a digital edition of the catalog; there, you can convert the sale. Also, it can raise awareness and help get people to go to your Facebook page or to follow you on Twitter, or you can alert them to retail deals you’re offering on Foursquare.
5. It lets you finely target your list for both acquisition and reactivation of lapsed customers. A powerful use of print is reactivation of a lapsed customer. Zappos has been successful with that approach, re-energizing its relationship with lapsed customers who had been receiving regular emails but hadn’t purchased in years.After receiving the Zappos Life magalog, many lapsed customers went to the site and purchased, having their interest reignited after the magalog appeared in their mailbox.
6. It provides tangible, measurable ROI. There are a few techniques for measuring the effectiveness of catalogs and magalogs.

With new media channels emerging, it is time to evaluate your media mix to ensure you’re reaching your customers and prospects wherever they are to build awareness, grow community, and drive sales.

Efficiently target those neighborhoods you need to reach.

Door Hangers Direct

3443 S. Galena St., Suite 120
Denver, CO 80231
(303) 597-1903

Testimonial

“We distribute menus weekly.  We’ve tried other distributors but they did not provide the same type of prompt, accurate and reliable service as Door Hangers Direct. They have built a successful relationship with us for over a year and a half. “

~ Siama | Rocky Mountain Pie

FULL SERVICE MARKETING       Design  |  Print  |  Distribution

Efficiently target those neighborhoods you need to reach.

Door Hangers Direct | 3443 S. Galena St., Suite 120 | Denver, CO 80231
(303) 597-1903

Testimonial

We’re proud of our long term relationship with Door Hangers Direct. They provide a full range of design, printing and distribution services to meet our needs. Our phone rings every time they distribute.

- John Erbert, owner

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